Dr. Weinschenk shows design and web professionals how to apply the latest research in cognitive, perceptual, and social psychology to create more effective web sites and apps. She offers concise, plain-English insights and practical examples for sites and apps that are more intuitive and engaging because they match the way humans think, work, and play.
A Dictionary of Geology and Earth Sciences contains more than 10,000 entries covering all areas of geoscience, including planetary science, oceanography, palaeontology, mineralogy, and volcanology. In this edition, 675 new entries have been added, along with three new appendices, and web links have been fully revised and updated.
Three provinces in South Africa have been declared national disaster zones because of drought, and Cape Town still faces the real possibility of running out of water entirely in the near future. This book, a "can-do" collection of more than 101 water-wise tips, is a guide to changing your relationship with water. Long-term, immediate, big, small, from the sensible to the quirky, from kitchens to bathrooms, businesses to institutions, there's something here for everyone.
The most up-to-date and authoritative dictionary of zoology available. It contains over 6,000 A-Z entries covering all aspects of the subject, from behavioural ecology and conservation biology to cytology and taxonomy. This is an essential source of reference for students and teachers of zoology as well as naturalists.
Craig Venter is no ordinary scientist, and no ordinary man. He is the first human being ever to read their own DNA - and see the key to life itself. This book tells the story of his life: from teenage rebel and Vietnam medic, to sailor and maverick researcher, whose race to unravel the sequence of the human genome made him both hero and pariah.
Presents critical reviews of major neuropsychological assessment tools. This book provides information concerning theoretical background, norms, reliability, validity, and utility of tests. It includes the chapters: "Psychometrics in Neuropsychological Assessment" and "Norms Selection in Neuropsychological Assessment".
Features the 516 reptile species for the subregion (27 tortoises, 337 lizards, 151 snakes and one crocodile). This book covers the distribution patterns of southern African reptiles; the diversity of reptiles; the Biology of reptiles; behaviour; finding and observing reptiles; and snakebite.
The fourth edition of the most comprehensive and authoritative dictionary of ecology available. Written in a clear, accessible style, it contains over 6,000 entries on all aspects of ecology and related environmental scientific disciplines, and is fully weblinked.
An up-to-date handbook providing an overview of every country in the world. Maps and geographical details are given along with the historical and contemporary social, economic, religious and political issues that shape each country. Also provides economic and social indicators, such as GDP and life expectancy, and hundreds of useful web links.