Economics and Management Sciences

The Fourth edition of The art of Persuasive Communication – A process situates contemporary persuasive practices against the background of the rich history of rhetoric and within the setting of a democratic state.

Administrative Management was written specifically for people working in the field of administrative management, as well as those studying administrative management at higher education institutions. This up-to-date information source will provide information managers and office professionals with the necessary insight into information management.

The business analyst: information technology's paradigm shift completely dissolves the perception that the IT industry dictates to businesses what IT systems they will use and dispels the myth that business users and IT technicians are from different planets.

Small and medium tourism enterprises (SMTEs) are considered to dominate the global tourism industry numerically, forming the backbone for the delivery of tourism offerings. This title provides a grounding of how to create and manage tourism ventures. It discusses the subject within the context of international best practice and research.